Sales Engineer · Solutions Consultant
Bilingual EN/ES native · US–Mexico dual citizen · Founder of Areté Soluciones (7 production B2B SaaS systems, ACV up to $60K USD) · Selected to demo Edge AI live at the Embedded Vision Summit, Santa Clara, May 2026.
About
I'm a technical sales professional based between the Texas–Tamaulipas border and Medellín, Colombia. Since 2024 I've run Areté Soluciones S.A. de C.V., an incorporated Mexican B2B firm with seven production systems across notarial, hospital, restaurants, communities, and practitioner-operations verticals. Per-client annual contract values reach $60K USD. Every engagement starts with MEDDIC discovery in English and Spanish, and ends with a production deployment I still operate today.
I'm bringing that same consultative motion — discover the buyer, map requirements, ship to production — to a Sales Engineer or Solutions Consultant role at a B2B SaaS or AI-infrastructure company expanding into Latin America. The portable demo kit (live YOLOv8 inference on a Raspberry Pi 5, shown at the Embedded Vision Summit) travels with me.
Experience
2024 – Present
Seven production B2B SaaS systems for Mexican SMEs across notarial, hospital, restaurants, communities, and practitioner-operations verticals. Per-client ACV up to $60K USD. Full ownership: MEDDIC discovery → architecture → demo → POC → production. Bilingual delivery in every engagement.
2021 – 2023
Owned 12+ enterprise client accounts as primary technical liaison between business stakeholders and design/engineering teams. Agile/Scrum delivery; improved on-time delivery rate from ~70% to 90%+. Grew average contract value 35%.
2020 – 2021
Promoted from intern to PM in 4 months. Coordinated 5 distributed working groups with no formal authority. Technical onboarding documentation adopted as reference for 200+ contributors.
2018 – 2019
Raised $40K in crowdfunding without a pitch deck. Closed $35K in product sales with zero marketing spend. Pioneered new revenue channels through consultative account management.
2017
Synthesized emerging distributed systems and infrastructure research into executive summaries that informed product roadmap decisions.
2016
Communication, persuasion, structured argumentation — the foundation of consultative selling.
Selected work
Each engagement framed through the SE lens: discover the pain, architect the solution, ship to production, stay accountable.
Embedded Vision Summit · Santa Clara 2026 · Edge AI · Manufacturing QA
YOLOv8 INT8-quantized object detection running on-device at 12 FPS on a Raspberry Pi 5. Selected for live demonstration at the Embedded Vision Summit. Portable bilingual demo kit that travels to every prospect meeting.
LATAM FinTech · Open Banking · FinTech · SMB Underwriting
Belvo-style open-banking underwriting demo for Mexican SMB lenders. Connect a mock bank, stream 12 months of CFDI/cash transactions, score the application via 5 transparent rules — under 10 seconds. Built for SE interviews at Belvo, Plaid LATAM, Truora, Pomelo, DEUNA.
Areté · Production case
Private Hospital · Northern Mexico · Hospital Operations
Supplier price catalog with anomaly detection. Rust + Axum + SQLite deployed as a single-binary Windows Service inside the hospital IT environment. Bilingual import pipelines, audit logging from day one, automated price-change alerts to procurement and the CFO. POC-to-production in 8 weeks.
Areté · Production case
Notarial Office · Ciudad Victoria · Notarial · LegalTech
Multi-tenant case management platform. Reframed the buyer's stated need (case tracking) into the real problem (LFPIORPI Art. 17 PLD audit defensibility). Next.js 14 + PostgreSQL + Prisma with optimistic locking, immutable audit bitácora, 13+ regulatory data models, SAT compliance roadmap. POC-to-production in 6 weeks.
Areté · Production case
Multi-Unit Restaurants · 6 franchise locations · Restaurants · BI
10-tier business intelligence platform. 100+ REST API endpoints, 20+ KPIs, real-time WebSocket monitoring, ML-driven anomaly detection, predictive sales forecasting. MEDDIC discovery surfaced inventory forecasting as the real pain; engagement scoped 3× larger than initial RFP.
Areté · Production case
Neighborhood Association · Mexico · Community Management · Civic FinTech
Six-board-member committee, divided on going digital. Reframed via Challenger: the problem was not billing, it was that owners did not trust where the money went. Built the transparency portal as the visible champion artifact. Stripe Mexico + OXXO + SPEI live in five weeks. Dunning automation cut collection time ~40%.
Personal
Personal · BI for technical sales pipeline · B2B SaaS Reference Implementation
Personal BI dashboard for managing a technical-sales job search: outreach pipeline (Kanban), target-company research hub, conference tracker, interview-prep system, analytics. 28-table Postgres schema, 45+ API routes, Supabase auth, pgvector, agentic state machines. Backs this portfolio.
Consumer Product Startup · E-Commerce
Discovery revealed conversion bottlenecks were in the WhatsApp handoff, not the funnel. Built a landing page with WhatsApp Business integration for lead capture plus a full admin portal: accounting, CRM, order management, product catalog, marketing analytics.
Skills
Contact
Looking for a bilingual Sales Engineer or Solutions Consultant for your LATAM expansion? I respond within one business day.
Based in
Texas–Tamaulipas border · Relocating to Medellín, Colombia